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Link Building

Link building that earns links you are proud of

Editorial backlinks from relevant, real websites, earned with outreach and content people actually want to reference.

span>Free audit in 2 business daysMonth to monthPlain-English reporting
Link gap analysisLinkable assetsManual outreachDigital PR campaignsResource and niche edits
6Deliverables listed up front
90Day roadmap
1Senior strategist per account
0Long-term contracts
Overview

One relevant link from a respected site is worth more than a hundred from directories nobody reads. We find the sites your audience trusts, create a reason for them to link and handle the outreach from start to finish.

In depth

What is link building?

Link building is the process of earning hyperlinks from other websites to your own, with the goal of increasing your site's authority.

Helping search engines discover your pages and driving referral traffic. Links act as references. When a relevant, trustworthy site links to your page, it signals to search engines that the page is worth showing. Ethical link building focuses on earning links through useful content, outreach, digital PR, partnerships and resources, rather than buying links or using networks built to manipulate rankings.

6Core deliverables
MonthlyReport and call
LiveDashboard
Why it matters

Why link building matters for your rankings

01

Authority still matters

In competitive results, pages with similar content are often separated by the strength and relevance of links pointing to them. Link building helps your best pages compete in markets where content quality alone is not enough. A few strong links can change which page Google prefers.

02

Faster discovery of new pages

Search engines find new content by following links. Links from frequently crawled sites help new pages get discovered and indexed sooner, which is especially useful for newer or smaller websites with little existing authority. Good internal linking then spreads that benefit across the rest of the site.

03

Relationships that keep paying off

Outreach builds connections with editors, bloggers and partners in your industry. Those relationships often lead to further mentions, collaborations and coverage well beyond the original link you set out to earn. Over time, editors may start contacting you for comment instead of the other way around.

Deliverables

What is included in link building

01/06
01Link gap analysis
02Linkable assets
03Manual outreach
04Digital PR campaigns
05Resource and niche edits
06Transparent reporting

Sites linking to competitors but not to you.

Guides, tools, data and visuals designed to earn links.

Personal outreach by our team, not mass templates.

Newsworthy stories pitched to journalists.

Placements on existing, relevant pages where they add value.

Every live link reported with URL, domain and anchor.

Every month

What you get each month

What you get every month, visible in your dashboard.

Week 1

Hand vetted prospect lists

Every target site is reviewed manually for relevance, real traffic, editorial standards and spam signals before it is added, so outreach goes only to sites worth earning a link from.

Week 2

Linkable asset creation

We build resources worth citing, such as original data summaries, calculators, checklists or detailed guides, that give editors a genuine reason to link to your site.

Week 3

Personalized outreach

Each pitch is written for the specific site and editor, explaining why your resource helps their readers, rather than mass templated emails that get ignored.

Week 4

Link report with live URLs

You receive a list of every link earned, including the page, anchor text and target URL, so you can verify placements yourself and see how they support priority pages.

Process

How our link building process works

A clear plan, owned by one senior strategist, reviewed with you every month.

4steps
90day plan
1owner
  1. 1
    Step 01Week 1

    Audit and research

    We audit your site, market and competitors to find the biggest opportunities for link building.

  2. 2
    Step 02Weeks 2 to 4

    Roadmap

    Findings become a prioritized plan ranked by impact and effort.

  3. 3
    Step 03Month 2 onward

    Implementation

    Our specialists do the work, with every task visible in your dashboard.

  4. 4
    Step 04Every month

    Measure and refine

    We report on rankings, traffic and conversions and adjust the plan monthly.

Who it is for

Signs you need link building

Best fitCompetitive industriesNew domains that need authoritySites with strong content but few linksBrands replacing a risky link profile
5signs checked

If two or more apply, this service pays for itself.

  • Competitors outranking you have far more referring domains from relevant sites
  • Your best content gets little attention outside your own website
  • Your backlinks mostly come from directories, forums or old paid placements
  • New pages take a long time to get indexed and ranked
  • You have useful data or tools that nobody in your industry references
Comparison

Earned link building vs buying links

Earned linksCompounds over time
  • Google guidelinesWithin Google's spam policies
  • RiskLow risk when sites are relevant
  • QualityEditorial links on real, relevant sites
  • DurabilityLinks tend to stay live long term
Bought linksStops when spend stops
  • Google guidelinesViolates Google's policies on link schemes
  • RiskCan lead to ignored links or manual actions
  • QualityOften placed on sites built to sell links
  • DurabilityLinks may disappear when payments stop
Pricing

How much does link building cost?

Link Building is included in every plan at the depth your market needs.

Local

Single-location businesses

$799/ month
  • Google Business Profile optimization
  • Up to 10 tracked keywords
  • 4 optimized pages per month
  • Citation cleanup and building
  • Monthly report and call
Get started
Most popular

Growth

Growing businesses and multi-location brands

$1,499/ month
  • Everything in Local
  • Up to 30 tracked keywords
  • 8 optimized or new pages per month
  • Technical SEO fixes
  • Monthly link building
  • Live ranking dashboard
Get started

Empire

Competitive markets and national brands

$2,999/ month
  • Everything in Growth
  • Up to 100 tracked keywords
  • 16 optimized or new pages per month
  • Digital PR campaign
  • Dedicated strategist
  • Quarterly roadmap workshop
Get started

Month to month after a 3 month onboarding. Compare all SEO packages

FAQ

Link Building FAQ

Common questions about link building.

2 daysto your free audit
<24hreply time
7questions answered
RE
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We're a small team of strategists, technical specialists and AI nerds, blending SEO, answer engines and automation so your pages turn into calls, not just rankings.